Identify companies visiting your website

Identify the companies visiting your website.

Identify the companies visiting your website — even when they never fill out a form.

  • 50 free / month
  • No credit card
  • GDPR · EU-hosted
  • Cancel anytime
GDPR-friendlyEU · legitimate interest
EU-hostedFrankfurt + Madrid
Company-levelno PII
Pay only for medium+never for noise
One line of codelive in ~10s

How can I see which companies visit my website?

Add a single line of code and Nalloo resolves each anonymous visit to the real company — by name, domain and the pages viewed — even when they never fill a form. no personal data, EU-hosted.

The problem

Most B2B visitors never fill a form

Forms capture a tiny fraction of interested companies. The rest browse your pricing, product and case-study pages anonymously and leave. Identifying the company behind those visits recovers that lost signal.

The approach

Company-level, not person-level

Nalloo names the company, not the individual — actionable intent without handling personal data.

Step by step

How to identify companies in three steps

Going from anonymous traffic to a named list of accounts takes about ten seconds of setup and no engineering project.

1 · Add one line of code

Paste a single ~4 KB script into your site template. It loads async and deferred, so it never blocks rendering or slows your pages, and it drops into WordPress, Shopify, Webflow, Next.js or plain HTML the same way.

2 · Visits resolve to companies

As traffic arrives, Nalloo reads network signals — ASN and corporate reverse-DNS — and resolves each visit to the organisation behind it, enriching it with firmographics and a confidence score. No personal data.

3 · Review and act

Identified companies appear in your dashboard within minutes, with the pages they viewed. Filter to your ICP, then push the right accounts to your CRM for follow-up — billed only on medium-or-higher matches.

What you can do

What you can do with the company list

A list of companies is only useful if it feeds the work your team already does. Everything below comes from the dashboard without extra tooling.

Reading intent

Reading the intent signals

Not every identified company is a buyer, and treating the list as one big lead pile wastes the best part of it. The value is in the pattern of behaviour attached to each company. A single visit to a blog post is curiosity; the same company returning twice this week to your pricing page, then opening a product comparison, is an account moving through evaluation. The dashboard shows pages viewed and repeat visits precisely so you can tell those two stories apart.

The confidence score is the second signal to read. Matches range from very_high down to none, and only medium-or-higher are billed — low, none, bots, VPN and Tor traffic stay visible but free, so you are never paying for noise or chasing a phantom account. When you combine a high-confidence match, a good firmographic fit and repeat visits to high-intent pages, you have something far stronger than a form fill: a company that is researching you on its own terms, identified before a competitor gets the same call. Reading the same company twice in a month costs nothing, so you can watch an account warm up over weeks without your bill moving.

CRM workflow

Turning the list into a CRM workflow

Identification only pays off when it lands where your team works. Nalloo connects to HubSpot, Salesforce and Pipedrive through native one-click OAuth — no middleware to configure — so identified companies flow into the CRM you already use. A practical loop looks like this: each morning, filter the dashboard to medium-or-higher matches that fit your ICP and have viewed a high-intent page; push those companies to the CRM as accounts; and let your reps work them with the firmographic context and page history already attached.

Because the data is company-level and carries no personal contact details, this stays a clean, GDPR-friendly account-based workflow: you are routing organisations and intent, not scraped personal emails. Reps then apply their own qualified research to find the right contact at the account through normal channels. The result is a tighter top-of-funnel — sales spends its time on companies that have demonstrably shown interest, marketing can see which accounts its campaigns are reaching, and nobody is starting from a cold, anonymous list. This is informational and not legal advice, but routing accounts rather than individuals is what keeps the whole motion light to run.

Related

FAQ

Questions, answered.

Can I identify companies that don't fill out a form?

Yes — that's the point. Nalloo identifies the company behind the visit regardless of whether anyone submits a form.

Does Nalloo identify individual people?

No. Nalloo identifies companies, not people. It never stores personally identifiable information.

Is Nalloo GDPR-compliant?

Yes. Nalloo identifies companies (not natural persons), stores no personal data; IP addresses are processed hashed, inside the EU. This page is informational and not legal advice.

How many companies will I see?

Typically 8–18% of B2B traffic depending on industry and market. Corporate networks resolve best; mobile and consumer ISPs less. Start free and see your own rate.

How do I start identifying companies on my site?

Create a free account, copy your one line of code (a ~4 KB async, deferred script that never blocks rendering) into your site's template, and publish. It works with WordPress, Shopify, Webflow, Next.js or plain HTML, and identified companies start appearing in your dashboard within minutes.

What can I do with the list of companies?

Filter by firmographics and pages viewed to find accounts that match your ICP, then sync them to HubSpot, Salesforce or Pipedrive with one-click OAuth so sales can follow up. You can also enrich it with the optional email inbox scanner and attribute clicks with branded nll.me short links.

What intent signals does it surface?

Beyond the company name you see which pages were viewed, repeat visits, and a confidence score on each match. A company returning to your pricing or product pages is a far stronger buying signal than a one-off visit to a blog post, and the dashboard makes that pattern visible.

You're ~10 seconds from your first lead.

50 free identifications. No credit card. No"talk to sales."

EU-hosted · GDPR-friendly · Cancel in one click