RB2B identifies individual people by name for US traffic — which requires consent and raises GDPR questions for European visitors. Nalloo takes the company-level route: it identifies the companies, not the people, EU-hosted.
Is Nalloo a good RB2B alternative?
Nalloo is a B2B website visitor identification tool built and hosted in the EU. If a meaningful share of your traffic is European, company-level identification is usually the cleaner, more defensible fit. It identifies companies (not people), stores no personal data, and starts free.
Honest comparison
Where Nalloo fits versus RB2B, on what EU B2B teams ask about most.
| Capability | Nalloo | RB2B |
|---|---|---|
| EU-hosted (data in EU) | Yes | No (US) |
| GDPR-friendly (legitimate interest) | Yes | No (person-level/PII) |
| Company-level (no PII) | Yes | Person-level (US) |
| Free plan | Yes (50/mo) | Yes (limited) |
| Native CRM OAuth (HubSpot/SF/Pipedrive) | Yes | — |
| Email inbox scanner | Yes | No |
| Transparent pricing | Yes | Yes |
Competitor details from public sources and may change — always verify on their site. Nalloo never invents competitor data.
A good fit if…
Maybe not the best fit if…
EU reality
RB2B names individual people for US traffic — powerful in the US, but for European visitors that means processing personal data via identity graphs, a real GDPR exposure. For EU and global B2B, naming the company instead sidesteps that risk.
Nalloo gives you the account and its intent — no PII, no consent, EU-hosted — which is usually the more defensible choice when a meaningful share of your traffic is European.
FAQ
No, by design. Nalloo identifies companies, not individuals — that's what keeps it GDPR-friendly.
RB2B's person-level resolution is concentrated on US traffic. Nalloo's company-level identification works globally.
They solve a similar problem differently. RB2B reveals individual people (US, person-level, requires consent). Nalloo reveals companies (company-level, no PII) — a better fit for EU traffic and GDPR.
No. Nalloo identifies companies, not people. It never stores personally identifiable information.
Yes. Nalloo identifies companies (not natural persons), stores no personal data; IP addresses are processed hashed, inside the EU. This page is informational and not legal advice.
Typically 8–18% of B2B traffic depending on industry and market. Corporate networks resolve best; mobile and consumer ISPs less. Start free and see your own rate.
50 free identifications. No credit card. No"talk to sales."
EU-hosted · GDPR-friendly · Cancel in one click