See how Nalloo turns anonymous B2B traffic into named accounts for your team — EU-hosted and GDPR-friendly.
By team
See which companies visit pricing, demo and product pages — even when they don't convert.
Explore →Show clients the companies engaging with their content — not just session counts.
Explore →Warm accounts and on-site intent, pushed to your CRM — act before they raise a hand.
Explore →Attribute campaigns to named companies, not anonymous sessions. Fuel ABM.
Explore →By industry
Who Nalloo is for
Most of the companies that visit a B2B website never fill in a form. They read your pricing, compare you against a competitor, forward a link to a colleague — and leave without a trace. Nalloo turns that anonymous traffic into named companies, with industry, size, location and on-site behaviour attached, so the people who own pipeline can finally act on demand that was always there but invisible. The same company-level signal serves four very different teams, each with its own job to be done.
B2B SaaS teams live and die by product-qualified intent. When an account opens your pricing page three times in a week or lingers on a specific feature, that is a buying signal your free-trial funnel will never capture on its own. Nalloo surfaces those companies before they self-select out, so growth and product-led teams can route warm accounts to sales or trigger the right in-product nudge. See Nalloo for B2B SaaS →
Agencies are judged on the results they can show. Session counts and bounce rates rarely tell a client whether the budget is working. With Nalloo, an agency can report the actual companies engaging with a campaign — by name, industry and intent — and turn a monthly performance review into a list of real accounts the client recognises. It is white-label-friendly reporting that justifies retainers instead of defending them. See Nalloo for agencies →
Sales teams want warm accounts, not cold lists. Nalloo pushes identified companies and their on-site intent straight into HubSpot, Salesforce or Pipedrive through native one-click OAuth, so a rep can reach out while interest is fresh — before the prospect ever raises a hand. Instead of chasing everyone, sellers prioritise the accounts that are already on your site evaluating you. See Nalloo for sales teams →
Marketing teams need to prove that demand generation creates pipeline, not just traffic. By attributing campaigns to named companies rather than anonymous sessions, Nalloo lets marketers feed account-based programmes, measure which channels bring in the right firmographics, and hand sales a target list grounded in real behaviour. Branded nll.me short links even attribute clicks at the company level across email and social. See Nalloo for marketing teams →
Why teams pick Nalloo
Teams choose Nalloo over heavier, legacy tools for the same handful of reasons — and they tend to matter more the closer you get to legal review, a finance sign-off or a developer's calendar.
FAQ
Any team that owns pipeline from a B2B website. B2B SaaS uses it for product-qualified intent, agencies for client-facing reporting, sales teams for warm-account routing into the CRM, and marketing teams for account-level attribution and ABM. The underlying signal — company-level identification — is the same; only the workflow changes.
No. The free plan gives 50 identifications a month with no credit card, and setup is a single line of code, so a solo founder or a small agency can start exactly the same way an enterprise team does. You only pay once you are seeing medium-and-above matches worth acting on.
If your buyers are businesses, yes. Identification works best on corporate networks, which is why industrial, manufacturing, logistics and other long-cycle B2B sectors see strong results alongside SaaS. Typically 8–18% of B2B traffic is identifiable; you can measure your own rate on the free plan before deciding.
50 free identifications. No credit card. No"talk to sales."
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